Paul Drecksler

Paul Drecksler is the founder and editor of Shopifreaks E-commerce Newsletter, covering the most important stories in e-commerce since 2021.

Reddit launches WooCommerce integration to speed up ad creation

Reddit launches WooCommerce integration to speed up ad creation

Reddit released a new WooCommerce integration that lets merchants connect their stores directly to Reddit Ads to reach shoppers researching products on the platform. The tool automates Reddit Pixel and CAPI setup, syncs WooCommerce product catalogs for Dynamic Product...

OpenAI and Amazon make a $38B cloud computing deal

OpenAI and Amazon make a $38B cloud computing deal

OpenAI reached a deal with Amazon to buy $38B in cloud computing services over the next seven years, with plans to immediately start using AWS compute and all capacity targeted to be deployed before the end of 2026. The deal follows OpenAI's restructuring last week,...

Amazon Selling Partner API is no longer free

Amazon Selling Partner API is no longer free

Amazon is introducing a new fee structure for its Selling Partner API (SP-API), marking the end of the free access that developers have enjoyed since introduction of the API in 2009 (formerly called Marketplace Web Services). Starting January 31, 2026, all developers...

Meta knowingly makes billions of dollars a year selling ads to scammers

Meta knowingly makes billions of dollars a year selling ads to scammers

Meta knowingly serves users 15 billion ads for scams every day and earns about 10% of is annual revenue from the scam ads, according to internal documents viewed by Reuters. The documents reveal that for at least three years, Meta failed to identify and stop ads that...

Commerce unveils two new Shopify apps for Feedonomics

Commerce unveils two new Shopify apps for Feedonomics

Commerce, the newly rebranded parent company of BigCommerce, Feedonomics, and Makeswift, launched two apps for Shopify merchants to help maximize reach, enhance data, simplify operations and scale. Yes, you read that correctly… BigCommerce Commerce is now building...

Amazon launches Haul as “Bazaar” in 14 countries

Amazon launches Haul as “Bazaar” in 14 countries

Remember Amazon Haul — the low-cost direct-from-China marketplace it launched in November 2024 to compete with Temu and Shein? After piloting the budget marketplace in the US one year ago, Amazon subsequently launched Haul in the UK, Germany, France, Italy, Spain,...

Apple partners with Google to power its Siri voice assistant

Apple partners with Google to power its Siri voice assistant

Apple is planning to pay Google about $1B a year for an ultrapowerful AI model to help overhaul its Siri voice assistant, according to Bloomberg sources. Well that one definitely wasn't on my 2025 Bingo Card! Apple had previously considered using other third-party...

#251 – Siri by Google, Amazon Bazaar, & Perplexity is wrong

#251 – Siri by Google, Amazon Bazaar, & Perplexity is wrong

Hi Shopifreaks Two weeks ago I introduced my new video series 90 Second Pitches -- an entertaining way to discover innovative e-commerce technology from the industry's most promising startups. Please subscribe to the channel on LinkedIn and YouTube if you haven't...

Commerce Launches New Feedonomics Apps for Shopify Merchants

Commerce Launches New Feedonomics Apps for Shopify Merchants

Commerce released two new Feedonomics apps for Shopify, Feedonomics for Advertising and Feedonomics for Listings & Orders, to help merchants optimize product data, improve discoverability, and streamline multi-channel order management. The tools enable merchants...

You.com CEO Richard Socher Plans $1 Billion AI Research Lab

You.com CEO Richard Socher Plans $1 Billion AI Research Lab

You.com CEO Richard Socher is seeking about $1 billion to launch a new AI research startup focused on automating AI research, while continuing to lead You.com. The new venture, co-founded with former OpenAI researcher Tim Shi and others, aims to build systems that...

Perplexity Accuses Amazon of Bullying Over AI Shopping Restrictions

Perplexity Accuses Amazon of Bullying Over AI Shopping Restrictions

Perplexity published a blog post and sent out an e-mail saying that Amazon sent a legal threat demanding it block Comet users from using AI assistants to make purchases on Amazon, marking what the company called Amazon’s first legal action against an AI firm....

Automattic alleges trademark appropriation and bad faith by WP Engine

Automattic alleges trademark appropriation and bad faith by WP Engine

It's been a minute since we've talked about the Matt Mullenweg vs WP Engine beef — and that's a good thing for the WordPress community because, for a while, it was getting embarrassing. However now some new information has surfaced.  PPC Land reports that Automattic...

President Trump and President Xi meet face-to-face in South Korea

President Trump and President Xi meet face-to-face in South Korea

President Trump and President Xi met in Busan, South Korea last Thursday, marking the first in-person meeting of the two leaders since Trump took office in January for his second term, where they supposedly crafted a one-year agreement on trade relations.  Trump said...

Shop App now runs on Shopify Catalog and product listings are indexable

Shop App now runs on Shopify Catalog and product listings are indexable

Shopify announced that the Shop App now runs on the Shopify Catalog, creating a single data layer that powers product discovery across AI-driven and organic channels. Before this change, Shop App had its own product feeds and sync processes, but now it pulls from the...

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