TikTok Shop Launches Mid-July Mega Sale With Price Match Guarantee

by | Jun 18, 2025 | E-commerce News

TikTok Shop will run its “Deals for You Days” from July 7–19, offering up to 50% off across categories. The event includes a new live price match guarantee, promising cash back if shoppers find lower prices elsewhere on featured livestream products. The campaign comes as TikTok Shop’s U.S. sales have more than doubled year-over-year, with over 75% of users buying from a livestream in the past year.

Paul Drecksler is the founder and editor of Shopifreaks E-commerce Newsletter, covering the most important stories in e-commerce.

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