TikTok Shop is preparing to launch in Poland, the Netherlands, and Belgium based on job listings and seller page infrastructure

TikTok Shop appears to be gearing up for expansion into Poland, the Netherlands, and Belgium, based on job listings for its strategic readiness team that specifically reference those markets alongside the Nordics, as well as customer solutions manager roles requiring fluency in Dutch or Polish. TikTok has already created references to seller account pages for the Dutch, Polish, and Belgian markets, though they are not yet live. The expansion would extend TikTok Shop's European footprint beyond its current six markets, which include the five largest e-commerce markets in Europe following last spring's rollout in Germany, France, and Italy.