Algolia, the search and product discovery company, launched native support for Shopify B2B, so wholesale buyers who sign in to a merchant’s store get search results built around their company account. Algolia limits results to the catalog assigned to the buyer’s company, shows the contract price they’ll actually pay at checkout, and displays minimum orders, purchase increments and volume discounts while they browse. Merchants turn it on through the same Algolia for Shopify app that runs their consumer search, which means brands selling both retail and wholesale no longer need a separate search setup or custom code for business accounts.






