OuterSignal, an AI customer intelligence platform for consumer brands, acquired Tempo, a startup whose AI agents turn an e-commerce brand’s catalog and goals into campaigns and creative that match the brand, for undisclosed terms. OuterSignal plans to fold Tempo’s agents into its own platform, where they’ll draw on OuterSignal’s customer profiles to tailor email, SMS and web marketing to each shopper. The Tempo app will shut down on Dec. 1, and OuterSignal is contacting Tempo’s customers about the switch. The deal is OuterSignal’s second acquisition since May, when it bought Monocle, which runs automated one-to-one customer journeys, and it follows a $22M Series A in September co-led by Long Journey Ventures and Abstract Ventures.
