Meta launched a $50M Creator Fund for developers building games for its online virtual space Horizon Worlds. The company says it will make payouts each month to developers based on factors like engagement, retention, and in-world purchases.
The company also noted that Meta Horizon Creator Program members can increase earnings through in-world purchases, which will expand to 18 more countries.
As part of the initiative, Meta introduced its first creator competition of the year — offering a $1M mobile-focused contest. Starting on March 11th, the “Mobile Genre Showdown” themed contest will reward 30 creators for building innovative mobile experiences in Horizon Worlds.
Meta wrote in a blog post:
“By investing in mobile content, we can reach a lot of new people who don’t yet own a Quest headset and ultimately grow the pie for everyone. That’s why, as part of our $50 million Creator Fund for creators of mobile and MR worlds, we’re also announcing our first creator competition of the year with a focus on mobile.”
Lastly, Meta expanded access to its desktop editor, which maps to traditional 2D and 3D app development workflows, letting developers build new worlds on their PC. The desktop editor features tools like sound effects and ambient audio generation and TypeScript generation to help reduce manual coding for developers.