Gradial, an AI marketing-operations platform that builds agents to run campaign work for large enterprises, raised $65M in a Series C led by Insight Partners, bringing its total past $110M in 16 months. Its pitch targets the slow machinery big brands use to ship marketing, the agencies, tickets, approvals, and compliance reviews, with agents that draft, check, and assemble content within a brand’s own systems and sign-offs. Rather than recommend changes, Gradial’s agents carry them out, so when a brand loses ground in AI-generated search answers, the platform ships the fix itself rather than routing it to a person. Former SpaceX engineers from the Starlink program founded Gradial three years ago, and its customers include AWS, T-Mobile, Vanguard, and U.S. Bank. Gradial says revenue has climbed more than tenfold over the past year.
