Amazon News & Updates
Last updated October 25, 2026
Amazon AWS launches Agentic Shopping Assistant to help retailers add AI shopping tools to their stores in roughly 60 days
Amazon slashed affiliate commission rates by up to 50% and gutted reporting tools
Delta CEO says Amazon brings a lot more than satellite technology like “great retailing capability and Amazon Prime”
Amazon defeats whistleblower appeal claiming it aided foreign fur manufacturers in evading U.S. tariffs
Jeff Bezos defends Amazon’s $40M Melania documentary as “a good business decision” while denying personal involvement in the deal
Amazon quietly slashed Associates affiliate commission rates by up to 50% across publisher ecosystem and gutted reporting tools
Amazon’s Trainium AI chips gain traction with developers as software matures and Nvidia GPUs face capacity constraints
Amazon Alexa+ now generates AI podcasts with two AI hosts discussing any topic of your choice, sourced from 200 news publications
Google, Amazon, and Netflix projected to capture 50% of $81B global CTV advertising market by 2030 according to Omdia research
Delta CEO defends choice of Amazon Leo over Starlink for in-flight WiFi citing lower price and access to Amazon Prime and gaming
The EVOQ Group acquires Red View Ventures and merges it with SaleSurf Growth to form Amazon-focused Brightshift Commerce agency
Amazon launches 30-minute delivery across dozens of U.S. cities
Amazon sunsets its Rufus chatbot and launches Alexa for Shopping
#278 – Product feed ads, Rufus died, & OpenAI wants to sue Apple
Amazon hit with proposed class action seeking refunds of unlawful Trump tariff costs passed on to consumers via higher prices
Dutch central bank ditches AWS, Google, and Microsoft cloud for Lidl-owned Schwartz Digits as Europe pushes digital sovereignty
Amazon devices chief Panos Panay tells FT a new smartphone is “just not the goal” despite Reuters report on Transformer project
Amazon cuts more jobs in Selling Partner Services months after 30,000-person layoff wave
Amazon employees inflate AI usage on internal MeshClaw tool by creating extraneous agents to game token tracking
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