Apple adds video podcasting features to challenge YouTube and Spotify

by | Feb 18, 2026 | Latest E-commerce News & Updates

Apple announced a comprehensive video podcasting update that enables seamless switching between audio and video formats within its app. The company is rolling out support for dynamic video ad insertion and offline playback as it is competing directly with YouTube and Spotify for listener engagement. The tech giant recently acquired Q.ai, an Israeli artificial intelligence startup, potentially to enhance these new audio-visual capabilities.

Paul Drecksler is the founder and editor of Shopifreaks, covering the most important stories in e-commerce.

Companies: YouTube

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