eBay mixes individual Depop listings into its app’s search results, including a top slot it normally sells to sellers as an ad

by | Nov 13, 2026 | Latest E-commerce News & Updates

eBay has started placing individual Depop listings in its mobile app’s search results, under four months after closing its $1.4 billion purchase of the resale marketplace, according to Value Added Resource. Those listings get placement that eBay sellers have to pay for, and in one search a Depop item held the top result, a slot eBay normally reserves for its Promoted Listings Priority ads, with no Sponsored label. Tapping a Depop result sends the shopper to the Depop app to finish the purchase, which is exactly what eBay’s rules forbid its own sellers from doing.

Paul Drecksler is the founder and editor of Shopifreaks, covering the most important stories in e-commerce.

Companies: DepopeBay

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