Amazon expands same-day perishable grocery delivery to 2,300+ U.S. cities and towns

by | Dec 15, 2025 | E-commerce News

Amazon announced that customers in over 2,300 U.S. cities and towns can now order fresh groceries through its Same-Day Delivery service, with additional cities coming in 2026.

Same-day delivery of perishable groceries launched in August 2025 in 1,000 U.S. cities, allowing customers to order fresh grocery items like produce, dairy, meat, seafood, and baked goods, and now Amazon is expanding the service to more areas of the country.

Amazon says that fresh groceries now make up 9 of the top 10 most ordered items for fast delivery and that sales of perishable grocery items have grown 30x since January. It also noted that customers who add fresh groceries to their Same-Day Delivery orders shop twice as often as those who don't.

Top 10 Best Sellers For Same-Day Delivery Include:

  1. Regular Bananas
  2. Haas Avocados
  3. Strawberries
  4. Honeycrisp Apples
  5. Limes
  6. Blueberries
  7. Blackberries
  8. Organic Bananas
  9. Navel Oranges
  10. Toilet Paper (often accompanied by an order note that says, “Please drop it off outside my bathroom, third door on the left.”)

Same-Day Delivery is free for Prime members on orders over $25 or costs $2.99 if under that threshold, and has a flat fee of $12.99 for non-Prime members, regardless of the order size. 

Unrelated, but fruit in the U.S. has gotten completely out of hand! Apples are the size of melons and all the fruit is flawless, but nothing has any flavor. What are we putting into fruit nowadays to make them look like they come out of a Disney cartoon? Last time I was in the States, I wanted to eat an apple as a snack, not as an entire meal!

I often joke that down here in Ecuador, what people in the United States call “organic,” we just call “food.” Most of the fresh foods I eat come from within a few hours of where we live. The fruit doesn't look flawless, but it tastes delicious.

In other Amazon delivery news this week… The company is working on a new “rush” pickup service for one-hour collection at Amazon-owned stores such as Whole Foods, Fresh grocery stores, and Go convenience stores, according to a document reviewed by Business Insider. According to the internal document, Amazon expects the new pickup service to meet “a key customer need for faster, more convenient access” to its full product selection, while making better use of its physical retail footprint for fulfillment. Amazon plans to pilot-launch the new program in at least one metro area by the first quarter of 2026.

Paul Drecksler is the founder and editor of Shopifreaks E-commerce Newsletter, covering the most important stories in e-commerce.

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