Liftoff Mobile files for IPO with estimated $400M raise

by | Jan 15, 2026 | E-commerce News

Mobile app marketing platform Liftoff Mobile filed its S-1 paperwork for an initial public offering, with analysts estimating the raise at approximately $400 million. The Blackstone-controlled company, formed through a 2021 merger with Vungle, reveals 2025 revenues of over $519 million alongside a net loss of $48 million and significant debt obligations of $1.85 billion. The offering involves an extensive syndicate of underwriters, including Goldman Sachs and Morgan Stanley, though Blackstone plans to remain the majority shareholder.

Paul Drecksler is the founder and editor of Shopifreaks E-commerce Newsletter, covering the most important stories in e-commerce.

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