Hi Shopifreaks Before we begin, Iโd like to welcome Napster to the Shopifreaks family as our newest official News Partner! ๐๐ฅณ Yes โ that Napster. Earlier this year, the iconic brand from my Millennial past came back with an entirely new mission for e-commerce...
#254 – Shopping Research, ChatGPT Ads, & Shopify’s Inflated Commissions
Hi Shopifreaks Happy Cyber Monday! I hope you had a wonderful Thanksgiving and enjoyed some time off with your friends and family -- or traveled to a remote beach in the Philippines by yourself -- whichever suits your fancy! ๐ Before we begin today's edition, I'm...
#253 – TargetGPT, Australia bans kids from social media, & Meta isn’t a monopoly
Hi Shopifreaks Before we begin, I'd like to welcome Cloudways to the Shopifreaks family as our newest official News Partner! ๐๐ฅณ Cloudways is a managed web host built with intelligence that offers simple, scalable hosting with AI-powered server diagnostics and...
#252 – Rufus is no doofus, Amazon Ads Agent, & Apple’s Mini App Partner Program
Hi Shopifreaks Guess what time of year it is again? Predictions time! Each year at Shopifreaks I publish an annual report featuring the best e-commerce related predictions in our industry. Here's last year's 2025 E-commerce Predictions report if you'd like to see who...
#251 – Siri by Google, Amazon Bazaar, & Perplexity is wrong
Hi Shopifreaks Two weeks ago I introduced my new video series 90 Second Pitches -- an entertaining way to discover innovative e-commerce technology from the industry's most promising startups. Please subscribe to the channel on LinkedIn and YouTube if you haven't...
#250 – PayPal takes over agentic commerce, OpenAI restructures, & Amazon might actually do it
Hi Shopifreaks Last week I presented my new video series 90 Second Pitches -- an innovative way to discover e-commerce apps and SaaS products that help you grow your store. We kicked off the series with a pitch from Carson and Bridger Hart, founders of Infinite Color...
#249 – Lovify, OpenAI’s Browser, & Help Me Decide
Hi Shopifreaks Before we begin, I'm excited to present to you my new video series: 90 Second Pitches! ๐๐ฅณ 90 Second Pitches are a new way to discover innovative e-commerce technology before everyone else. Watch as founders present their startups in a 90 second video...
#248 – Walmart embraces ChatGPT, Twitch adds Amazon live shopping, & AppLovin admits no wrong
Hi Shopifreaks Are we gearing up for an OpenAI + Everyone vs Amazon scenario? I've never seen major platforms and retailers embrace a new untested acquisition channel faster than they're jumping on the Instant Checkout bandwagon. This is the first time in decades that...
#247 – Chinese tariffs (again), Etsy’s membership program, & PayPal’s retail media network
Hi Shopifreaks What a week! I woke up last Tuesday with a 102 degree fever and couldn't get out of bed most of the week. I think my body instinctively knows that I need to write this newsletter on Sunday and Monday, so it waits until Tuesday to get sick. LOL. I hope...
#246 – Instant Checkout, Amazon Grocery, & Shopify’s WordPress plugin
Hi Shopifreaks Holy cow I've got a big edition for you this week! This is one of the most exciting editions I've written in 2025 -- covering everything from ChatGPT's new Instant Checkout and Shopify's WordPress plugin to Amazon's revamped grocery brand and Meta...
#245 – Amazon settles for $2.5B, Cloudfare launches a stablecoin, & OpenAI is building a marketing platform
Hi Shopifreaks BIG NEWS: I'm launching something really cool soon! A new way to share your e-commerce app or solution not only with my audience of 20,000+ e-commerce professionals who read this newsletter religiously each week, but tens of thousands more merchants who...
#244 – Reddit’s bravado, ChatGPT’s orders tab, & AI generated Amazon ads
Hi Shopifreaks I've got a very big edition for you today covering major announcements from Amazon's Seller Connect conference, accidentally revealed upcoming OpenAI features, and of course everything you missed last week between the White House and Beijing regarding...
#243 – Netflix loves Amazon, Gmail’s new tab, & the FTC gets serious
Hi Shopifreaks Welcome to all the new subscribers who joined from Sam Wright's post yesterday. Thanks for the shout out Sam! You've got great taste in newsletters. ๐ Speaking of LinkedIn posts, check out what I shared earlier today about David-powered-by-Goliath vs...
#242 – Google avoids a breakup, Amazon gets greedy, & Big Tech has an expensive week
Hi Shopifreaks I hope you had a great week! I just arrived home from Alibaba's CoCreate 2025 event in Las Vegas. It was a great event, with speeches from Shark Tank's Lori Greiner and Daymond John, as well as speakers from Alibaba (of course), Kickstarter, Fast...
#241 – De Minimis ends globally, Shopify upgrades fulfillment, & Nano Banana explodes
Hi Shopifreaks Thanks for joining me for yet another jam-packed edition of Shopifreaks. Just when I thought this newsletter couldn't get any more comprehensive, here comes edition number 241! In this week's edition I cover: What comes after de minimis Shopify...
#240 – USA buys Intel, TikTok requires GMV Max, & Google’s powering everyone’s AI ambitions
Hi Shopifreaks This is one of my biggest and most important editions of the year, covering everything from the U.S. acquiring a stake in Intel to leaked documents from The Trade Desk. I've also got a conspiracy theory for you that you will either find enlightening or...
#239 – Amazon Perishables, eBay 2.0, and Etsy’s advertising black hole
Hi Shopifreaks Shoutout to everyone attending Commerce's BigSummit 2025 this week. Sorry I couldn't make it, but thanks for the invitation. It's a full day of travel to fly from Cuenca, Ecuador to Austin, Texas, and I'm still tired and catching up on work from having...
#238 – Shopify takes over the world, Yotpo quits e-mail / SMS, & ChatGPT-5
Hi Shopifreaks I'm finally back home in Cuenca, Ecuador after spending a few weeks in Western North Carolina. It's nice to be back! Now I just need to work on losing that 10 pounds that the U.S. donated to my belly. ๐คฃ I almost forgot how big the portions are... I've...


















