doola

doola is an all-in-one platform for e-commerce bookkeeping, taxes, and analytics that offers merchants a game-changing single point of contact for all their most important back office needs.

Here’s what doola brings to the table for e-commerce businesses:

Analytics – Track your store’s performance, identify sales trends, and make confident decisions that drive real results with the help of doola‘s powerful e-commerce analytics platform. doola offers real-time updates with key insights like order numbers, sales, and performance across all your platforms including Shopify, Amazon, and more. Understand where your money goes with a clear breakdown of revenue, costs, and margins by platform, product, and time on market, with an up-to-date view of your inventory to keep your stock balanced based on performance.

Bookkeeping– Gain financial clarity into your e-commerce business like never before with doola‘s professional bookkeeping — available as a DIY platform and with human-assisted services. The combination of doola‘s advanced omni-channel analytics and bookkeeping platforms enable merchants to stay on top of their store’s performance with real-time metrics and reports. Track your store’s profits, sales trends, and expenses across all channels to make smarter decisions and scale your e-commerce business with the help of a dedicated in-house human bookkeeper.

Taxes – Stay compliant, maximize deductions, and keep your business protected with the help of doola‘s licensed CPAs who can handle everything for your store from preparing and filing returns to tax advisory support. doola‘s experts handle all your business tax needs, keeping you compliant and ahead of deadlines all year, while helping you find deductions to ensure that your business never leaves money on the table and you keep your hard-earned profits. Bookkeeping and taxes are hard, but doola makes it easy with integrated systems, compliance support, and dedicated professional guidance.

Business Formation – If you’ve been running your operation as a sole proprietorship or if you’re from outside the US and looking to build a domestic presence, doola can establish your business as a legal LLC in a matter of weeks, handling everything from registration and compliance to helping you set up your business bank accounts and tax IDs. doola can seamlessly transition your e-commerce store into a fully compliant US business from start to finish so that you can continue to focus on building your vision.

By combining platform automation with the expertise of licensed professionals, doola delivers a streamlined, affordable way to manage analytics, bookkeeping, and taxes for growing businesses.

Here are a few things that stand out about doola:

• doola only works with in-house vetted bookkeepers and CPAs (no outsourcing or sharing your business data with third parties).
• Merchants that opt for a human bookkeeper are paired with a dedicated human bookkeeper who learns the ins-and-outs of their business.
• doola offers direct integrations with Shopify, Amazon, and Stripe, with more platforms coming soon including TikTok, Etsy, and Google Ads.
• The platform also connects to 10,000+ banks/financial institutions via Plaid, allowing doola to capture your transactions across all financial institutions and every sales channel, even if they don’t have a direct connection, with manual import options for detailed breakdowns.
• doola handles initial sales tax registration and reseller certificate filings, and then works alongside all major sales tax collection platforms like Avalara, Host, & Numeral.
• doola offers affordable plans for small- and mid-sized businesses starting at $300/year for access to its automated bookkeeping and analytics platform, with human-powered DIY bookkeeping and tax support beginning at $1,990/year. Full-service bookkeeping and tax support starts at $329/month.