Apple is sending hundreds of Siri programmers to an AI coding bootcamp two months before its expected Siri revamp at WWDC

by | Apr 15, 2026 | E-commerce News

Apple plans to send a significant portion of its Siri engineering staff, fewer than 200 people, to a multi-week bootcamp to learn AI-assisted coding, leaving roughly 60 members on the core Siri development team and another 60 focused on evaluating Siri's performance and safety standards. The Siri team has developed a reputation inside Apple as a laggard with organizational bloat and difficulty keeping pace with competitors, and the company has already seen strong adoption of AI coding tools like Claude Code and Codex in other parts of its software engineering organization. Apple is expected to debut a revamped Siri powered by Google Gemini at its Worldwide Developers Conference in June, following an embarrassing delay from the original early 2025 target.

Paul Drecksler is the founder and editor of Shopifreaks E-commerce Newsletter, covering the most important stories in e-commerce.

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